West Tower

We created the biggest buzz in the city for the biggest building in the city.

A combination of events, influencer content, paid & organic social to launch West Tower: Manchester’s iconic luxury apartment building, just off Deansgate.

Working with a branding agency, based in London, we delivered an online and offline strategy that changed the game, and raced ahead of target occupancy.


Avail are revolutionising the truck drive-haulier relationship.

Avail cut out the middle man. They link the haulage company with the right driver using technology. Imagine like an Uber, but for HGV drivers and jobs instead of a person and a cab.

We took them to market using a combination of digital channels and ‘out of the box’ thinking, doubling their sign-ups in under 3 months.

Truck Avail
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Constant growth for a cool brand in a competitive market.

An incredible product and an army of influencers who love what their brand stands for as much as their activewear.

We delivered tactical paid social campaigns, driving sales, increasing awareness of the brand to new audiences and amplifying campaign peaks.


A London-based property management company that does things differently needed to work with people who do things differently.

A sector not known for its innovation was thrown wide open by this rebrand, repositioning and total industry rethink.

We worked with partners to launch the organisation’s new brand and make sure that everybody knew that MAPP was leading the change.

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A revolutionary way to assess cardiovascular health, and help people live longer, healthier and happier lives.

We worked with the expert team at Tomorrow Screening on web CRO, organic and paid social, Google search, display and referral strategies to launch a complex, unique, and life-changing proposition.


The Light Agency
One St. Peter’s Square
M2 3DE

Company No. 11956943

Contact Details
0161 885 3740